Behaviour observed among Essential City Info users
This page publishes aggregated data on the interactions recorded on our site. It describes only the behaviour observed among Essential City Info users: it does not represent all travellers, nor a city's overall tourism demand.
Week 7 September – 13 September 2026 · hours in the city's local timezone · Last updated: 13 Sept 2026, 10:30
Data quality
Overall data state: Preliminary data
Publication thresholds: at least 30 valid interactions per city and week, at least 5 observations per single cell (category, area, time slot).
RomeEurope/Rome
Categories viewed by users of the service
Base: 99 interactions with a valid category
- acqua71 · 71.7%
- bagni13 · 13.1%
6 categories not published: sample below the minimum threshold.
What does this number mean?
71.7% is the share of category interactions attributed to Acqua (71 of 99) in the period shown. It is not the percentage of travellers in the city.
Most viewed areas
Not available: insufficient sample.
Time of day
13:00 · 15:00 · 16:00 · 20:00 · 21:00
Local city hours, computed on valid interactions.
Languages and devices
Spanish 67 · English 25 · Italian 25 · Portuguese 2
Unclassified 119
Base: 119 valid interactions of the week · Language and device share the same base: the valid interactions of the week. Device is detected only for the most recent visits: earlier interactions stay “Unclassified”.
City not determined
Interactions on pages not tied to a single city (general home, information pages). We keep them separate and never add them to Rome, Paris or London.
Limits of the analysis
- The data describes Essential City Info users only, not every visitor to the city.
- The sample is not necessarily representative: it depends on the site's coverage and popularity.
- Users may include residents, local operators and people planning a trip.
- The data cannot tell nationality: we do not collect it.
- We do not build individual profiles or individual journeys.
- Percentages describe distributions; they do not prove causes.
- City comparisons are valid only when metrics are comparable and each city reaches the threshold.
Method and privacy
We use aggregated data about interactions with the service. The system is designed to minimise personal data collection, not to collect nationality and not to keep IP addresses in analytical datasets. Public statistics are shown only when observations exceed the threshold.
- Purpose
- Understand which practical information is needed most, improve the pages and publish a transparent observatory.
- Data collected
- Event type, category, area, hour, page language, device type (smartphone/tablet/desktop), temporary technical session identifier.
- Data not collected
- Nationality, IP addresses in analytical datasets, precise user coordinates, individual journeys, free-text search strings.
- Retention
- Raw events are deleted after 14 months; only weekly aggregates remain.
- Opting out
- You can switch counting off in the site's privacy settings: from then on no event is recorded from that browser.
Event dictionary and definitions
Every metric is computed only on the events listed here. Classes separate navigation, meaningful actions, conversions and excluded technical signals.
city_selectnavigationA city is selected from the general home page.
Origin: CitySelectorView · Metric: Interazioni · Properties: city
category_clicknavigationA category tile (water, toilets, transport…) is opened.
Origin: RomeHomeView / CityHomeView · Metric: Interazioni · Cosa consultano · Properties: cat (city)
poi_openmeaningfulA single place page is opened.
Origin: route /p/$id · Metric: Schede luogo aperte · Properties: location_id, category (city)
poi_directions_clickconversionExplicit request for directions to a place (maps opened).
Origin: route /c/$cat, route /p/$id · Metric: Indicazioni richieste · Properties: poiId, category (distance_km, source)
search_no_resultsmeaningfulA category search returned no nearby results.
Origin: route /c/$cat · Metric: Ricerche (senza risultati) · Properties: category (hasCoords)
alert_teaser_openmeaningfulThe city alerts panel is opened.
Origin: AlertTeaserCard · Metric: Interazioni (count)
ztl_zone_checkmeaningfulThe status of a restricted-traffic zone is checked.
Origin: ZtlMapClient · Metric: Interazioni · Properties: zoneId (active)
favorite_togglemeaningfulA place is added to or removed from favourites.
Origin: FavoriteButton · Metric: Interazioni · Properties: poiId, action
affiliate_clickconversionClick on a partner service (transfers, eSIM, luggage…).
Origin: CategoryAffiliateCTA / TravelEssentialsPage · Metric: Azioni di conversione · Properties: partner (city, lang, source)
essentials_opennavigationThe essential services section is opened.
Origin: TravelEssentials · Metric: Interazioni (city, lang, source)
web_vital / scroll_depth / time_on_page_30sexcludedTechnical performance and reading signals: excluded from public statistics.
Origin: WebVitalsTracker / ScrollDepthTracker · Metric: —
Methodology version 2.0 · updated 2026-09-13